Rick Hobbs

The transition to electric signage in the 1980s, under Rick Hobbs’ leadership, didn’t diminish the emphasis on customer relationships. The technology changed, but the commitment to quality and personal service remained. While the hand-painting skills of the past were augmented by new techniques and materials, the dedication to client satisfaction remained the cornerstone of their operation. The introduction of electric signs required a new set of skills, and Rick Hobbs, with his meticulous attention to detail and his understandingof evolving technologies, ensured a seamless transition. He understood that the core value proposition – superior craftsmanship and exceptional client relationships – needed to remain constant.